PPC & Meta Ads Services
For Personal Injury Law Firms

Generating inbound high-quality leads through paid ads
Google Search Mockup - Dynamic
14:02 📶
google.com
All
Images
Videos
News
Web
yourlawfirm.com
https://www.yourlawfirm.com
YourLawFirm - Official

Is PPC Worth It for Your Injury Firm ?

Personal Injury firms see the strongest results with Local Service Ads (LSAs)—and it’s no surprise. Searches for car accident lawyer near me and similar terms are crowded with LSA placements, pushing PPC further down the page. That means if you’re not running LSAs, you’re likely invisible where it matters most.

PPC and Local Service Ads
Battle-tested for personal injury firms
Not just clicks and leads
But real clients and cases
That said, PPC still has a role.
Together with LSAs, PPC ensures your firm appears in multiple locations when high-intent prospects are actively searching for help. And in personal injury, speed matters: when someone is hurt, they aren’t comparing brands, they’re looking for the lawyer who can take their call today.

The challenge? Most firms waste ad spend on clicks that never result in cases, or worse, they can’t even determine which campaigns drive signed clients.

That’s where we come in. With full-funnel tracking, CRM integration, and real-time reporting, we don’t just get you leads, we show you exactly which ones sign.

Are Meta Ads Worth It for Your Injury Firm?

Unlike Google, where people are searching in the moment, Meta Ads (Facebook + Instagram) let you reach accident victims before they even start searching.

That’s especially powerful for PI firms.

Our custom Meta Lead Forms are designed like intake systems:

  • They filter by case type (car, truck, slip & fall, etc.)
  • They verify phone numbers and weed out unqualified leads
  • They pass only serious, contactable prospects straight into your CRM
The challenge? Many firms waste money on low-quality social leads that can’t be reached or don’t fit the criteria for a viable case.

That’s where we come in. We build pre-qualified lead funnels on Meta that sync directly with your CRM. Combined with tracking and transparent reporting, you’ll know exactly which campaigns generate signed cases.

How we did it for other Personal Injury law firms

We don’t just run ads, we engineer outcomes.

Our system tracks every step from ad click or lead form to signed case, combining:

1

Accurate conversion tracking via GTM

2

Source attribution with UTM parameters

3

Meta Lead Ads with case-type filtering & phone verification

4

Call tracking and lead scoring through CallRail + HubSpot

5

Behavioral insights with Microsoft Clarity

6

Real-time reporting in AgencyAnalytics


It’s transparent, data-driven, and built for law firms that want more than just leads; they want cases.

Results we made for other PI firms:

116 calls over the 4th of July week for an Orlando personal injury law firm, high intent, high volume.