Paid Ads Services
For Criminal Defense Law Firms
Generating inbound high-quality leads through paid ads
Generating qualified criminal defense consultations through Google Search, Local Services Ads, and Meta, aligned with intake and tracked through outcomes.
Are PPC & LSA Worth It for Your Criminal Defense Firm ?
When someone is facing charges, their first move is usually Google. They’re searching urgently for help, and the firm that shows up clearly and answers quickly often wins.
PPC + LSAs for speed, trust, and coverage
LSAs put your firm at the top of Google with instant credibility, while PPC expands coverage across more searches, locations, and case types so intake stays steady.
In criminal defense, speed and trust matter more than brand. We build campaigns around urgent intent, clear messaging, and a clean path from click to consultation.
We track calls and forms through your intake process, so you can see which campaigns produce real consultations and which ones turn into clients.
Are Meta Ads Worth It for Your Criminal Defense Firm?
Not everyone starts with Google. Many people under investigation or recently charged are scrolling Facebook or Instagram looking for answers, reassurance, and help.
Meta Ads (Facebook + Instagram) let us connect with these prospects early, positioning your firm as the clear choice when they’re ready to act.
Our custom Meta Lead Forms act like a first layer of intake:
- Screening by case type (DUI, assault, theft, drug charges, etc.)
- Verifying phone numbers for contact reliability
- Filtering out unqualified or irrelevant leads
The challenge? Too many firms waste budget on social leads that can’t be reached or don’t match their practice focus.
Meta works best when it’s treated like a pre-qualification layer, not a volume play. We use structured lead forms and verification to reduce low-fit submissions, sync leads into your CRM, and help your team follow up fast and consistently.
How we do it for Criminal Defense law firms
We don’t just run ads, we build systems that bring in clients when the stakes are highest.
Our setup connects every click, call, and form to actual signed cases, using:
Transparent, partner-friendly reporting built for confident budget decisions.
Results we made for other Criminal Defense firms:
92 calls in 30 days for a DC criminal defense attorney focused on federal cases, generated exclusively through Local Services Ads.
